Marketing Strategy Specialist // Penn State Student Affairs
January 2019- Present
At Penn State, I currently handle all of the strategic planning, design, website, social media, marketing and more for two health units in Student Affairs, among other things.
Social Media Manager & Writer // DARLA Media
October 2017- December 2018
At DARLA Media I assisted with writing stories and handled their social media platforms. I generated and shared content on all platforms while trying to build DARLA's social media presence. I created a content calendar and social media/marketing campaigns. Occasionally, I created graphics and promotional materials.
Founder & Editor in Chief // Sovereign Magazine
At the end of 2015, I created Penn State's first magazine for students of color on the University Park campus. I produced and oversaw all operations for the magazine, delegated tasks to executive members and staff, as well as ensure adherence to deadlines. Additionally, I assisted with Sovereign's overall social media presence. This was such a fun and challenging experience as I created this with no prior magazine experience. I saw a lack of publications for students of color at Penn State and instead of just waiting around for someone else to address the issue I decided to create this by myself.
Marketing/Program Assistant // Paul Robeson Cultural Center
This position required creativity and adaptability as things frequently changed. My main responsibility was to design marketing materials and assist with programming and social media. Additionally, at these programs I would help with photography, videography, live streaming and/or live-tweeting, among other things. This position helped me grow and enhance my digital media skills through design, photos/video, and more.
Production Intern // emPower Magazine
I assisted DeShuna Spencer with her radio slot, emPower Hour, her magazine emPower, and her company KweliTV. I mainly assisted with the radio show by choosing topics, researching guests, contacting them, and assisting with the overall production.
Social Chair // BLUEprint Peer Mentoring Program
This program was designed to help acclimate first year and change of campus students to the campus academically, socially and culturally. I created, planned, and organized events and activities to help develop a unified bond. I produced budgets and itineraries for organization wide events and collaborated with other executive members for assistance in agendas/tasks
More of my experience can be found on my LinkedIn
The Pennsylvania State University
B.A. Broadcast Journalism
Microsoft Office Suite
Writing & Editing