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Social Media Maven,
Creator & Journalist

Adrienne P. Thompson

Work Experience

Marketing Strategy Specialist // Penn State Student Affairs

January 2019- Present

At Penn State, I currently handle all of the strategic planning, design, website, social media, marketing and more for two health units in Student Affairs, among other things.

Social Media Manager & Writer // DARLA Media

October 2017- December 2018

At DARLA Media I assisted with writing stories and handled their social media platforms. I generated and shared content on all platforms while trying to build DARLA's social media presence. I created a content calendar and social media/marketing campaigns. Occasionally, I created graphics and promotional materials.

Founder & Editor in Chief // Sovereign Magazine

2015-2017

At the end of 2015, I created Penn State's first magazine for students of color on the University Park campus. I produced and oversaw all operations for the magazine, delegated tasks to executive members and staff, as well as ensure adherence to deadlines. Additionally, I assisted with Sovereign's overall social media presence. This was such a fun and challenging experience as I created this with no prior magazine experience. I saw a lack of publications for students of color at Penn State and instead of just waiting around for someone else to address the issue I decided to create this by myself. 

Marketing/Program Assistant // Paul Robeson Cultural Center

2015-2017

This position required creativity and adaptability as things frequently changed. My main responsibility was to design marketing materials and assist with programming and social media. Additionally, at these programs I would help with photography, videography, live streaming and/or live-tweeting, among other things. This position helped me grow and enhance my digital media skills through design, photos/video, and more.  

Production Intern // emPower Magazine

Summer 2016

I assisted DeShuna Spencer with her radio slot, emPower Hour, her magazine emPower, and her company KweliTV. I mainly assisted with the radio show by choosing topics, researching guests, contacting them, and assisting with the overall production.

Social Chair // BLUEprint Peer Mentoring Program

2014-2016

This program was designed to help acclimate first year and change of campus students to the campus academically, socially and culturally. I created, planned, and organized events and activities to help develop a unified bond. I produced budgets and itineraries for organization wide events and collaborated with other executive members for assistance in agendas/tasks

More of my experience can be found on my LinkedIn

Education

The Pennsylvania State University

2013-2017

B.A. Broadcast Journalism

Minor Spanish

Skills

Proficient

Microsoft Office Suite

Writing & Editing 

Adobe Photoshop

Adobe InDesign

Adobe Illustrator

Hootsuite

Mailchimp

Google Analytics

Event Planning

Intermediate

Photography

Video

Photo/Video Editing

Adobe Premiere

Adobe Lightroom

iMovie/Movie Maker

Spanish